Real Farmers. Real Food. Real Impact.
Through our video series, we’re sharing the voices of Vermont’s pasture-based livestock farmers—people who are regenerating the land, nourishing communities, and producing meat you can feel good about.

This campaign is designed to:

Educate the public on the why behind pasture-raised meat
Build connections for regional, farmer-led food systems
Direct interested consumers to local farms

Healthy Meat for a Healthy Earth

Our farmers believe that good food should be good for you, and that grass-fed means putting the land and animals first. Working in collaboration with nature, we are committed to regenerating the land, keeping our waters clean, and capturing the flavor of New England. Our pasture-raised livestock are grazed to ensure the best flavor and more nutrients in each bite.